YOU know the one I mean.

That long-standing client who has got used to lower level fees or other costs.

Or the one that keeps changing his mind yet doesn't want to pay for the extra work.

Dealing with such people all comes down to having a clear understanding of the key steps in negotiation.

Possessing the necessary negotiation skills to swing a deal might be the difference between  making your business a successful one – or not.

The ability to clinch that mega contract can be crucial.

Do you have what it takes to close a deal?

Expert consultant Chris Merrington, a Naked Leader specialist in sales and negotiation techniques, certainly does.

One of his top tips is actually to know when to walk away from a less than attractive proposition.

That can be just as important as signing up with an important customer.

He has a simple formula which includes understanding a disciplined approach to negotiations with clients, colleagues and suppliers. He can help you understand the principles and strategies of negotiations, improve the balance of power between you and other parties and pass on how to handle procurement and purchasing departments more confidently.

There is no doubt your ability as a negotiator can impact on profitability.
Chris has a mine of information to impart regarding the power of buying and selling, while dealing with aspects such as buyer tricks, price challenges and common mistakes to avoid.

Have you the ability to construct a powerful argument to negotiate fee levels?

Chris might be the one to answer your need in brushing up on those skills.

A taster breakfast has been arranged at The Mermaid Theatre in Blackfriars on September 4 – a two-hour opportunity to see first-hand what Chris has to offer.

It might not be everyone's cup of tea – so for attendees, coffee will also be provided!