GONE forever are the days and ways of the old media – one-way, controlled brand messages broadcast to a mass audience. We now have new media – listen, participate, engage and relinquish control.
(Extract from The Naked Millionaire)
GONE forever are the days and ways of the old media – one-way, controlled brand messages broadcast to a mass audience. We now have new media – listen, participate, engage and relinquish control.
(Extract from The Naked Millionaire)